Case Study: Humane Society International
Case Study: Humane Society International
Learn how Humane Society International increased their matching gift revenue 17% in year 1 thanks to Double the Donation.
>$225,000
match-eligible donations identified in one year
64,000
automated matching gift emails delivered
In this resource you will find:
Why Humane Society International chose Double the Donation as their matching gift partner
The story of HSI's matching gift campaign
Results and statistics from HSI's matching gift efforts using 360MatchPro by Double the Donation
What challenge was HSI trying to solve?
Humane Society International relies on a large number of individual donors for their fundraising. While the organization has brought in employee matching gift revenue over the years, HSI hadn’t made matching gifts a priority. HSI faced the challenge of not being able to identify match-eligible donors, and following up across thousands of donations would be a manual and exceedingly time-consuming task. HSI needed an automated system for identifying and following up with match-eligible donors to grow its revenue.
How did Double the Donation help HSI address this challenge?
With 360MatchPro, all matching gift opportunities are identified and pursued automatically. There are multiple matching gift identification methods, automated email triggers and timing, and streamlined matching gift submissions. Plus, all of these communications between donors and HSI have been customized to match the organization’s existing branding and messaging.